Syllabi Summaries

Management of Smaller Enterprises - GBus 8230
Entrepreneurial Leadership - Bus 665
Growth Companies - Bus 668A and 668B
Entrepreneurship - Bus 636

Management of Smaller Enterprises

- GBUS 8230


Click here for Detailed Summary of this course

COURSE OVERVIEW

Managing a small business is different than being part of a large company or organization.

Small business leaders ("SBL") are challenged:

(1) to manage simultaneously across functions;
(2) to develop and execute strategies with significant capital, time and people restraints;
(3) to constantly prioritize and make decisions "on the fly";
(4) to lead by example and create a high performance culture;
(5) to one-on-one engage line employees in the pursuit of daily excellence;
(6) to manage legal, quality, people, and financial risks daily;
(7) to balance growth with the firm's capabilities;
(8) to install more policies, procedures, and processes while executing daily; and
(9) to decide what, when, and whether to invest ahead of or behind the growth curve.

Managing a small business is a multitude of daily decisions requiring judgments and priorities. What comes first? Customers? Culture? Quality? Employees? Lifestyle? Managing this way requires a heightened sensitivity to the intended and unintended consequences of every small leadership act.

The case readings will involve small and large companies. Large company cases will focus on the critical decisions made during their growth phase from a small company. The journey from small to big is the focus not how they are managed now.

Lastly, we will explore two other areas. The potential boredom one can experience when a small business becomes successful and the added management complexities when the small business is a family business.

We will watch one film and have three invited CEOs participate.


Entrepreneurial Leadership
- Bus 665

Click here for Detailed Summary of this course

Building a business, managing a project, managing a division, leading a consulting engagement, or building a sales force all require you to lead - to lead and influence others. Leadership in a volatile hyper-competitive business world will be required more and more of more and more people at all levels of an organization. In this course we will explore many leadership issues including the following:

  • What is leadership?
  • Can you lead?
  • What do leaders do?
  • Can a leader build a successful business and still be a good ethical and moral person?
  • Why should anyone follow you?
There are over 200 definitions of leadership in the business, political and academic world. In this course, we will focus again and again on a definition which I have developed based on my 30+ years of experience with business leaders:

Leadership is:

  1. The courage to act;
  2. In the best interests of your followers (and not in your self-interest);
  3. In such a way that you earn their trust.

Leadership is doing what is right when it is hard to do so. What is right depends on your values and your organization's values. Leadership in a volatile, changing world is values based. It is the bedrock values of the leader which become directly and indirectly the business's culture. Values as evidenced by hundreds of little actions by the leader, all of which send messages to the followers. Leadership is acting. Leadership is building trust with your colleagues, employees, customers, financiers, etc.



Growth Companies
- Bus 668A and 668B

Click here for Detailed Summary of this course

The challenge for all growth companies is to grow the top line. This is very hard in a saturated market and in a low inflationary environment. It is far easier to manage productivity and expenses through layoffs and consolidations. The objectives of these seminars are:

  1. Create a financial model which can determine which companies are actually growing their business organically in contrast to those who are creating earnings through accounting manipulations, financial and investment transactions, and/or by buying revenue through M&A transactions; and
  2. Pair the organic good growers with poorly growing companies in the same industry and try to determine what are the best practices of growth companies.
Course Materials:

  1. Financial Shenanigans by Howard Schilit (McGraw Hill, 2nd edition 2002)
  2. Financial Statement Analysis by Martin Friedson & Fernando Alvarez (Wiley, 3rd edition, 2002)
  3. Blockbusters by Lynn and Reilly, (Harper Business, 2002)
  4. "Quality of Earnings," Special Research Report by Merrill Lynch (August 2002)
  5. S & P "Core Earnings" database
  6. EVA Database by Stern Stewart
  7. Good to Great by Jim Collins (Harper Business, 2001), pp 219-260
  8. Tough Minded Ways To Get Innovative by Pearson, HBR Aug. 2002, pp 117-124.
  9. The Growth Crisis - And How to Escape It by Slywotzky and Wise; HBR, July 2002, pp 73-83
  10. Open-Market Innovation by Rigby & Zook, HBR, Oct. 2002, pp 80-89.
  11. New Products: The Factors That Drive Success by Robert G. Cooper, International Marketing Review, 1994.


Entrepreneurship
- Bus 636

Click here for Detailed Summary of this course

This course is designed for entrepreneurs, investment bankers, consultants, private equity investors or advisors.

How do you realize value from a good business concept or idea? How do you distinguish between a good business idea and a good business opportunity? How do you finance a growth company? We will study evaluating a business from the idea stage to the value realization exit. We will focus on the practical aspects of discriminating between good and bad business ideas and the integration of corporate finance, strategy, organizational structure, compensation, and leadership principles.

This course is focused on real-world practical applications. Learn how-to skills. How to quickly analyze a business; how to find investors; how to make an elevator pitch; how to choose investment bankers, etc.

Course Requirements:

Each person individually or as a member of a team will be required to write and critique a business plan and to write and present an executive summary for raising investor capital.

In addition, class discussions will utilize readings and visiting lecturers. The success of this course depends on your preparation and involvement.

40% of your grade is class participation and 60% is your written work product.

The course materials will be supplemented by real-time handouts.


 



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